Rest of World Cross-Border Payment Revenue Hit $5.3B in 2024, a 2.3% Global Share
The region’s revenue lags behind major markets but growth is supported by rising e-commerce and fintech adoption in emerging economies.
By Aiko Tanaka·September 4, 2025·4 min readOrionmano Industries
The region’s revenue lags behind major markets but growth is supported by rising e-commerce and fintech adoption in emerging economies.
Global Cross-Border Payments Market Overview
The global cross-border payments market reached $198.6 billion in 2024, according to Market.us, and is projected to grow at a compound annual growth rate (CAGR) of 7.6% from 2025 to 2034, reaching $413.1 billion. The Business-to-Business (B2B) segment dominated the market, capturing more than 52.7% of total revenue, driven by high-value corporate transactions, global supply chain settlements, and treasury operations. Bank transfers remained the leading payment method with a 73.4% market share, underpinned by the reach and regulatory trust of traditional banking infrastructure. The large enterprise segment accounted for over 69.4% of the market, reflecting the concentration of cross-border payment volumes among multinational corporations.
Regional Breakdown and Rest of World Position
North America generated $76.6 billion in cross-border payment revenue in 2024, representing 38.6% of the global total, according to Market.us. The Rest of World—encompassing emerging and developing economies across Africa, Asia (excluding major markets), Latin America, and the Middle East—recorded $5.3 billion in revenue, a 2.3% share. Other regions (including Europe, Asia-Pacific major markets, and the Middle East) accounted for the remaining 59.1%. The disparity underscores the concentration of cross-border payment activity in mature financial markets, while Rest of World economies remain under-penetrated despite rising digital payment adoption.
Exhibit
Global Cross-Border Payments Market Share by Region, 2024
North America dominates; Rest of World holds 2.3% share
Share (%) (%)Source: Orionmano Industries
Growth Drivers and Challenges
Several structural factors are supporting cross-border payment expansion in Rest of World markets. Global merchandise trade grew 3.6% in 2024, according to the WTO’s Global Trade Outlook and Statistics 2025 Analysis, boosting demand for cross-border transaction services. Rising e-commerce penetration in emerging economies is accelerating the need for digital payment rails that can process cross-border merchant settlements and remittances.
However, persistent cost and regulatory barriers constrain the region’s revenue potential. The average cost of sending a $200 remittance stood at 6.4% in Q1 2024, well above the UN Sustainable Development Goal (SDG) target of 3%, according to the Financial Stability Board (FSB). High fees are driven by transfer charges and foreign exchange margins, while compliance costs from Anti-Money Laundering (AML) and Know Your Customer (KYC) requirements add operational friction, particularly for smaller payment providers. Regulatory fragmentation across jurisdictions further complicates scalability.
Blockchain-based solutions are emerging as a mechanism to reduce friction. Partnerships such as those between dLocal and Zepz, and PayPal and Yellow Card, aim to lower costs and improve speed in Africa, Asia, and Latin America. These initiatives use stablecoins and distributed ledger technology to bypass traditional correspondent banking networks, though regulatory acceptance and interoperability remain work in progress.
Recent Developments and Competitive Dynamics
The competitive landscape in cross-border payments saw notable activity in 2024. In September, PayPal launched PayPal Complete Payments in China, a one-stop cross-border platform for businesses, marking formal entry into the Chinese market. SBI Remit expanded its blockchain-based remittance services to the Philippines and Vietnam in April, reporting a 19.3% rise in cross-border transaction volume, particularly from Japanese SMEs employing foreign labor. NTT Data introduced its Global Payment Gateway 2.0 in February, upgrading its cloud infrastructure with AI-enabled fraud monitoring and FX optimization tools. Ant Group announced global expansion of its Alipay+ cross-border payments offering in May, targeting merchants and consumers in key Asian and European markets.
These moves reflect a broader industry push to digitize and diversify cross-border payment rails. Incumbent providers are investing in ISO 20022 messaging standards and SWIFT GPI tracking, while fintech challengers are leveraging API-based platforms and multi-currency wallets to capture SME and consumer segments.
Outlook
The global cross-border payments market is projected to reach $413.1 billion by 2034, with digital transformation and e-commerce as primary growth drivers (Market.us). Rest of World revenue is expected to outpace the global average growth rate as fintech infrastructure expands in underbanked regions, blockchain solutions lower transaction costs, and regulatory frameworks gradually harmonize. Historical CAGR for the Rest of World segment was 5.9% from 2020 to 2024, with forecast CAGR of 6.4% from 2024 to 2030. Realizing this potential will require sustained investment in digital payment rails, reduction of remittance costs toward the SDG 3% target, and progress on regulatory interoperability across emerging markets.